The 2022 Holiday Shopper Survey for Marketers
The Annual Study from The Emodo Institute Emodo’s Holiday Shopper Survey for Marketers reveals significant shifts in consumer expectations [...]
Marketers’ Perspectives on Creative in a Privacy-Centric World
Voice of the Marketer Series Device IDs and cookies are disappearing. At the same time, digital advertisers are putting [...]
Marketers’ Perspectives on the Loss of Device Identifiers
Voice of the Marketer Series One year after Apple shifted their device tracking model from opt-out to opt-in, marketers are [...]
Perspectives of This Year’s Back-to-School Shopper
The Emodo Back-to-School Shopping Study: Spring 2022 Soon, lots of consumers will be shopping for the 2022 school year. [...]
Understanding Bias in AI for Marketing
From iab: A Comprehensive Guide to Avoiding Negative Consequences with Artificial Intelligence Download Now >> Companies that seek to be [...]
The Psychology of Store Selection: Proximity Marketing Research Report Q4 2021
Download Now >> Why do potential customers bypass CVS on their way to a distant Walgreens, or vice versa? How [...]
2020 Home Improvement Report
Download Now >> Long-term quarantining has forced consumers to look at their homes in new ways. Additionally, hours of video [...]
Q4 2020 Retail Insights Paper
Download Now >> More than ever, the 2020 holiday season will be about implementing different advertising tactics for different audiences. [...]
