Consumers are Visiting Fewer Stores and Spending Less Time at the Stores They Visit.
You Need a New Strategy to Capture More of Those Shopping Moments.
Consumer shopping patterns have changed. Many retailers still haven’t returned to pre-pandemic store traffic.
Customers are bypassing your locations on their way to your competitors’. You can’t afford to not capture those shoppers.
Today, grabbing a greater share of local shoppers requires some fresh strategic thinking and four essential capabilities:
It’s not just geo.
It’s not just conquesting.
It’s shifting the balance
of local market share.
lift in store visits—National Auto Parts Retailer