Connected TV: Five Key Hires Signal Momentum, New Focus for Emodo
Advanced AI optimization supercharged Emodo’s native ad offerings; will do the same for CTV SAN FRANCISCO — Advanced AI optimization [...]
The Role of Artificial Intelligence in Targeting and Personalization in Programmatic Advertising
In programmatic advertising, success hinges on one fundamental principle — reaching the right audience. The ability to connect with potential consumers [...]
Emodo Unveils Adapt Native Video: Dynamically Optimized Native Advertising
With demand for Emodo’s Adapt Native Display up 1,600%, the intelligent exchange applies its winning formula to video, and, in [...]
BidSwitch Explained: Q&A with Emodo SSP
On September 13th, Emodo’s Global VP of Marketplace Development, David DiAngelo, joined Valerie Zeltser, VP of Global Client Solutions at [...]
Digital Advertising Industry Veteran, Andrew Rutledge, Joins Emodo to Supercharge Growth for its AI-powered Native Ad Exchange
Rutledge, Chief Revenue Officer, is the latest addition to Emodo’s executive leadership team that hails from Freewheel, Yahoo!, Google and [...]
There’s a Regulatory Reckoning Coming for AI’s use in Digital Advertising
By Kelly Anderson, Senior Vice-President And Head Of Data Privacy And Compliance at Emodo With the clock rapidly running down [...]
AI-Powered Creative Holds the Key to Privacy-Centric Ad Personalization
Digital marketing continuously evolves as new technologies become available and the digital landscape shifts. One of the most significant, recent [...]
STUDY: 88% of Marketers Facing Privacy Changes Plan to Test Artificial Intelligence Solutions for ID Replacement
Survey of 400 marketers regarding the effects on the loss of device identifiers San Francisco, CA – [June 8, 2022] [...]
5 Steps to Minimize AI Bias in Marketing
Today, more and more marketing tools are AI-powered. As that shift has occurred, marketers are grappling with the fact that [...]
Understanding Bias in AI for Marketing
From iab: A Comprehensive Guide to Avoiding Negative Consequences with Artificial Intelligence Download Now >> Companies that seek to be [...]
