Prestigious Annual Awards Program Recognizes Standout Marketing, Advertising and Sales Technology Around the World

We are thrilled to share that MarTech Breakthrough, a leading market intelligence organization that recognizes the top companies, technologies and products in the global marketing, sales and advertising technology industry, selected Emodo as the winner of the “Best Programmatic Marketing Platform” award for our Carrier Intelligence technology in the third annual MarTech Breakthrough Awards program.

Emodo Carrier Intelligence

Emodo’s Carrier Intelligence technology applies expansive datasets from mobile carriers to address the most egregious advertising inventory quality problems and assure the highest efficiency in a programmatic exchange. The Carrier Intelligence technology employs a proprietary algorithm, an inventive data solution that was developed with the goal of eliminating waste and opacity in programmatic advertising.

Emodo’s unique approach provides buyers with the most accurate inventory and audiences. By comparing usage patterns against the highly persistent, accurate data, it eliminates invalid traffic (IVT), and other inaccurate data. Using these data sets that can’t be found anywhere else, Emodo enables significant improvements in accuracy and performance of both media and audiences. And, as a pre-bid function, it does so at the point of decisioning.