We are thrilled to kick off our new Employee Spotlight blog series, where we shine a well-deserved light on the talented individuals who contribute to the success of Emodo. Today, we are excited to introduce you to Svetlana Itkes, Senior Director of Programmatic Account Management at Emodo.

Svetlana’s journey with Emodo started over five years ago, and in February, she celebrates her sixth anniversary with us. As the Senior Director of Programmatic Account Management, Svetlana leads the charge in crafting strategy, driving implementation, and fostering growth for Emodo’s marketplace and curated deal offerings. Earlier this year, Svetlana was recognized with an Emodo Spotlight Award for her exceptional and innovative work.

Get to know Svetlana:

Q: What do you like best about working for Emodo? 

A: “Innovation has been at the heart of my journey. There’s always a big idea to bring to life which makes working at Emodo exciting year after year.”

Q: What’s the best piece of advice you’ve been given? 

A: “Be a student of life, be bold, take risks and lead with integrity. This advice has morphed into the principles that guide me.”

Q: How do you uphold these principles in your daily life?

A: “Each day I uphold my values and eagerly embrace challenges that foster learning and discovery – there’s always a new button to test! I’m committed to growth, consistently taking on new tasks that make me a more valuable partner to both clients and colleagues. My honesty and transparency in interactions are highly regarded, strengthening relationships and embracing my impact.”

Q: Can you share a memorable project or achievement during your time at Emodo that you’re particularly proud of?

A: “One of my greatest achievements has been transforming the SSP business from its inception to a fully validated and profitable venture which has been an immensely fulfilling journey. It has been both a rewarding and humbling experience that has led to many growth opportunities throughout my tenure and I am excited to see the year over year growth trajectory continue to manifest. I am proud of several awards that I’ve received during my time at Emodo because they embody the values I live and breathe including the Ericsson Impact Award in 2020 and the Spotlight Award in 2023.”

Q: How do you foster a positive and collaborative work environment for your team?

A: “I nurture a positive, collaborative work environment by exemplifying respect, active listening and cooperation, and by promoting a culture of embracing feedback. Cross functional meetings facilitate open communication, diverse perspectives and a united, engaged team.”

Q: What do you like to do in your spare time?

A: “I love traveling and discovering new places, whether they are in my neighborhood or on the other side of the world. I’m also very passionate about photography and have taken several courses to expand my knowledge of composition and balance. I’m an avid cook and baker and love to create new dishes for picky eaters that I have at home.”

We are proud to have Svetlana as a key member of the Emodo family. She is always the first to get involved with a cross-functional project, volunteers her expertise for various marketing initiatives, and is always happy to answer any questions.

Stay tuned for more Employee Spotlights as we continue to showcase the incredible talent that drives Emodo’s success. 

GET THE LATEST
IN YOUR INBOX

Share

MORE LIKE THIS

Blog

CTV Trends in 2024

Blog

Advantages of CTV Advertising

Blog

Employee Spotlight: Phil Rosengreen, Sales Director

Blog

CES 2024 Recap

Blog

What is the Fallout of January’s 1% Cookie Deprecation?

Blog

The Benefits of Rich Media Ads for Effective Brand Communication

Blog

What Is Connected TV Advertising and How Does It Work?

Blog

The Role of Artificial Intelligence in Targeting and Personalization in Programmatic Advertising

Blog

Employee Spotlight: Parte Amrutlal, Team Lead, Programmatic Trading

Blog

Employee Spotlight: Jo McCawley, Senior Director of Product

Blog

How Advertisers Can Use Demand-Side Platforms: 4 Simple Steps

Blog

BidSwitch Explained: Q&A with Emodo SSP

Blog

Employee Spotlight: Yushi Xu, VP, Architecture and Optimization

Blog

How to Choose a Demand-Side Platform

Blog

Targeting the Right Audience in Programmatic Advertising: Best Practices for Advertisers and Agencies

Blog

The Benefits of Native Advertising for Brands and Publishers

Blog

Employee Spotlight: Svetlana Itkes, Sr. Director, Programmatic Account Management

Blog

Unlock the Magic of the Biggest Sales Season: Introducing Emodo’s Holiday Hub!

Blog

Best Practices for Rich Media in Mobile Advertising

Blog

What Is a Private Marketplace (PMP)?